Colgate has created an outstanding advertising campaign to promote their dental floss, but before I explain the main details of these images, I will let you appreciate them quietly.
Alright, now that you had time to quietly observe the images, some of you might wonder what’s so special about this ad?
In the first one, you will notice that the lady has one extra finger.
In the second one, a phantom arm is floating around.
In the third one, the man has only one ear.
The campaign attained its purpose because it proved that food that remains on your teeth draws more attention than any physical defect…
” Creative without strategy is called ‘Art’. Creative with strategy is called ‘Advertising’. ” – Jef I. Richards
Abhishek Mahalpure 
Impressive
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